PSFK Invites Readers to an Exclusive Behind-The-Scenes Look With Mondelez

PSFK Invites Readers to an Exclusive Behind-The-Scenes Look With Mondelez

Join us in NYC as we discuss Oreo's launch announcement and fearless marketing with experts from Facebook, HP, and partners The Martin Agency, Maya, 360i and The Participation Agency

  • 6 november 2015

On the morning of Thursday, November 12, PSFK invites readers to join pioneering brand innovator Mondelēz International for a behind-the-scenes look at how they are transforming their business by adopting a fearless approach. Bonin Bough, the company’s Chief of Media and eCommerce, will kick off the morning at the New Museum’s Sky Room giving insights into how the company is revolutionizing eCommerce and driving growth of brands like OREO through bold, disruptive strategies that drive consumer impulse online.

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