Marcela Sapone: Hospitality Requires the New Human Interface

Marcela Sapone: Hospitality Requires the New Human Interface

The CEO of Hello Alfred offers insight into creating the “invisible app”

Marcela Sapone, Hello Alfred
  • 26 january 2016

The future of consumer tech is putting humans back in the computing loop and connecting the offline and online worlds in ways we have never seen.

Technology is running us, and not the other way around. People walk around on a beautiful day, heads buried in their smartphones. Friendly elevator chatter is replaced by the tapping of fingers on screens, small talk at restaurants has made way for YouTube videos, and free cognitive space is being eaten by a relentless whir of notifications, bleeps, pings and refreshed news feeds.

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