In Brief

PSFK Labs' report looks at how predictive and intelligent services will make every detail of your life easier

A companion knows us so intimately and can successfully predict our desires and anticipate our needs before we announce them; they remember when we forget, know how we feel before we do, read our body language and offer solutions before a problem arises, reminding us to regain our balance and footing. We learn in PSFK’s 2017 Forecast report that today, technology can passively navigate our daily routines for us. Smart devices restock coffee beans before they run out, alert us when our dry cleaning is ready, order an Uber ride in anticipation of an appointment, if we so choose to welcome them into our life.

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