In Brief

PSFK's new trends report looks into the future of parenting

The 2017 Forecast, PSFK Labs’ newest report, deep-dives into the rising trend of digital daycare products which allow parents to feel connected to their loved ones from afar.

A diverse range of new technologies are being designed to help today’s busy or single parents take care of their kids, from virtual story time to easy-to-monitor playtime.

As more and more parents join the freelance economy, or companies empower their employees with greater flexibility to work from anywhere, work permeates outside of its traditional office confines and presents event greater challenges to dedicate one’s full attention to any single activity. Still, most parents would argue that family time takes precedence, so we’re seeing parents adopt new technology that ensures they’re always cued into what’s happening in their children’s lives.

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