In anticipation of NRF 2016, revisit Stitch Fix COO Julie Bornstein's talk on the role of machine learning in personalized shopping

Spot the biggest trends in store development, e-commerce and payment technologies at NRF Retail’s Big Show 2016 using the PSFK 2016 Future of Retail Report, a directional playbook for brands and retailers to build value, drive sales and boost loyalty. Download the full report here, view our trend summary on Slideshare and check back during the conference for daily content related to Retail’s Big Show.

Most shoppers have only dreamed of having a personal shopper; however, with the advent of artificial intelligence, consumers can harness technology to simplify the shopping process similarly. At PSFK’s Future of Retail 2016 SF event, Julie Bornstein—a retail industry expert and COO of artificial intelligence-enabled service Stitch Fix—shared her perspective on technology’s ability to personalize shopping support.

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