1,000 Nike-Orange Bikes Will Make Portland Even Bike-Friendlier
BIKETOWN will be the largest self-secured bike share in North America
The City of Portland recently announced a five-year sponsored bike share partnership with Nike called BIKETOWN. The $10 million deal will include 1,000 Nike-orange bicycles that will hit the streets in July. In a formidable showing of support, Nike’s sponsorship of the program will further inculcate itself into the community it has called home for the past 40 years.