Trend Watch: Veiled Communication
The apps paving way for more discreet mobile messaging
Most people with a social media account fear the lurking consequences of identity theft: the private Gchat that slips into the wrong hands or a Snapchat picture meant for your closest colleague that circles around the office. In the wake of managing multiple online personas, private communication channels have never been more relevant. Today, it’s almost essential that messaging capabilities provide built-in security and privacy for an individual or team to voluntarily sign onto a new platform.