NARS 360-Degree Video Turns the Beauty Tutorial on its Head

NARS 360-Degree Video Turns the Beauty Tutorial on its Head
technology

The interactive video lets viewers navigate to watch short clips

Eva Recinos
  • 10 february 2016

From 3D-printed makeup to augmented reality mirrors, the beauty routine of the future is slowly but surely emerging.

NARS unveiled a 360-degree beauty tutorial, created in collaboration with Facebook, fully immerses makeup lovers in the experience of watching a professional makeup artist.PSFK recently looked at why high-quality ads might pique viewers’ interest more than blogger-style beauty tutorials. The use of technology like 360-degree video or virtual reality, however, could breathe new life into this common form of beauty appreciation.

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