Fashionistas on the fence can reach out to other style lovers in this app

Most shoppers know the feeling of grabbing an eye-catching item, trying it on and then realizing that maybe it doesn’t fit quite the right way. The team behind Pin & Tucker wants to help with this fashion dilemma by offering a platform for users to give their feedback on an outfit or item.

Co-founders Tracie Wagman and Anthula Nunes worked in both the retail and corporate worlds and noticed how the process of closing a sale takes more than just displaying an item the right way. In order to convince a customer to take that jacket or dress home, brands should help shoppers feel more inspired and excited about their purchase.

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