Our newest report explores how flexible sensors can unlock human potential with better data

When speaking at PSFK 2015 last spring, Amanda Parkes, founder of Manufacture NY, made a bold declaration to the wearables industry. “The tech industry can have the wrist,” she ceded. “I want to take back the rest of the body.” As fiber science becomes increasingly sophisticated and sensors can become embedded into everything from a shirt to a bandage, people can now literally track their every waking (and sleeping) moves. By using this data, we gain a richer understanding of our actions and ourselves. In the 2017 Forecast by PSFK Labs, we explore the possibilities soft and flexible sensors will bring to brands, fitness, and health.

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