Super Bowl 50: PSFK’s Take on the Magic and Meh

Super Bowl 50: PSFK’s Take on the Magic and Meh

The high and lowlights of the mad scramble to shine on advertising's biggest stadium

Scott Lachut, PSFK Labs
  • 8 february 2016

With the 50th iteration of the Super Bowl now in the books, we wanted to take a step back to share some thoughts on what most stood out from the experience. Once again, what happened on the field was only a small part of the social media conversation taking place during the game. Wide-ranging one-liners on Twitter focused on the relative quality of the high-priced ads and evaluations of the performances from both musicians and announcers alike.

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