Activists Hack Products to Warn of Hefty Dangers

Activists Hack Products to Warn of Hefty Dangers
Retail

Stick it to harmful products with these DIY warning labels

Kiran Umapathy
  • 14 march 2016

Brazilian activists have taken to grocery and convenience store shelves in their country to unfurl their own hacked product warning labels.

The accompanying video, created in Portuguese and subtitled in English, asks viewers to consider whether cigarettes should be the only product in stores bearing warning labels of their consequences. It then informs the viewer that according to the Brazilian Society of Diabetes, there are 25 million obese citizens and according to the Brazilian Traffic Portal, in 70 percent of automobile accidents with fatalities, alcohol was a factor.

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