Pizza Company Adds Autonomous Delivery Robot to Fleet

Pizza Company Adds Autonomous Delivery Robot to Fleet

Domino's Australia tests the prospect of using robots to deliver pizza to customers' doors

Michelle Hum, PSFK Labs
  • 31 march 2016

Pizza delivery company Domino’s unveiled “the world’s first Autonomous Pizza Delivery Vehicle” in Australia. Built by Australian defense robot company, Marathon Robotics and named, “DRU” (short for Domino’s Robotic Unit), the 3-foot-tall vehicle can navigate obstacles at 12 mph and deliver hot pizza and cold Coke right to customers’ doors.

The first delivery was fulfilled on March 8, 2016. Although Domino’s says DRU will become an integral part of their delivery family, it is unclear how the bot will combat some of the challenges of autonomous delivery such as vandalism, traffic regulations, or stairs.


+Autonomous Pizza Delivery Vehicle

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