This specially-created jewel box is packaging that lives on as its own gift

When giving the gift of jewelry (or an engagement ring), most shoppers focus on the contents inside the box rather than the packaging itself. But what surrounds the jewel can be just visually compelling as the treasure itself. After all, the jewelry box is the first indication of what might lie inside. Canada-based, award-winning packaging designer Andrew Zo re-envisions the jewelry box through his geometric design.

Made of paper and felt, the Grey Jewelry Packaging looks almost like a dark crystal from afar. Its sharp angles distinguish it from your typical jewelry box, making it more sleek and modern.

UP YOUR QUOTA FOR JUST $15 A MONTH
PSFK’s Premium Subscription provides access to a database of over 100,000 articles featuring new ideas, interviews, analysis and opinion on the latest innovation in brand, customer and retail experience.
Already a subscriber? Log in
(powered by Wallkit)