A robotic creature that transforms social media posts into physical interaction

Love is in the air, and now it's in robots. GIMI-5 by advertising agency RPA is a karma bot at SXSW Interactive that receives likes and mentions online and then turns that digital love into real-life high fives.

Everything about RPA's bot is supposed to be happy, from the friendly hand slaps to the cuddly design, inspired by the likes of BB8, R2D2 and Eve from Wall-E. That ‘fuzzy feeling' we experience after having one of our photos or posts liked online: GIMI-5 is just that, in physical form.

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