Be the Brightest Networker With Light-Up LED Business Cards
Illuminated with etched light, these business cards are almost too lovely to hand out
A business card is often the first impression people have of your business, so it’s important to get it right. With LED business cards, you could very well see the second your would-be clients’ eyes light up in admiration. This LED card design for artist Ghizlan el Glaoui was created by the Big A, a creative agency specializing in digital, graphic design & marketing.
The card is but a transparent slab until you squeeze it and make it light up. The design is laser-etched into the acrylic. One must simply squeeze the corner to make it light up. The artist uses the same LED and acrylic technique for some of her art pieces.
This project and emblem of el Glaoui’s work creates a vehicle for the artist to best promote her work. It can be mailed or given to key people, makes an instantaneous impact, and speaks to the technological aspect of her oeuvre.
To move beyond novelty activations and one-time gimmicks, PSFK equips marketers with the insights, templates and analytics to develop high-reach campaigns that meet consumers in the moment, collect and build upon experiential data, and build scale through content creation.
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