Snickers Invents a ‘Punching Pillow’ to Combat Hunger
Feeling a mixture of angry, sleepy and ravenous? Try this hunger-curbing product on eBay
Snickers has launched a new campaign to promote the Snickers Crisper, two pieces featuring a combination of crisped rice and peanuts topped with a layer of caramel and coated in milk chocolate. The Hunger Innovations campaign, by BBDO New York, takes the idea that hunger combines your worst qualities a step further by inventing new products to help, which are even available to buy on eBay.
With the help of “the world’s leading hunger scientists,” a series of products were created to curb the problems caused by hunger until consumers can get their hands on a Snickers Crisper.