Mexican cabbies hope fleet of luxury vehicles will help lure tourists away from competition

This article titled “Fight Uber with Lambo: Cancún drivers battle taxi app with exotic car service” was written by David Agren in Mexico City, for theguardian.com on Saturday 19th March 2016 17.26 UTC

Taxi drivers in Cancún are hoping a fleet of a “super-luxury” exotic cars on demand will help lure high-rolling tourists away from Uber in the Mexican city.

The “super-luxury service” will debut on 1 April through the Quiero Taxi Exótico app, (I Want an Exotic Taxi) and will let users pick from a selection of sports cars, including Lamborghinis, Ferraris and a vintage Mercedes-Benz 300 SL with butterfly doors.

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