In Brief

The Not Company replicates the taste and feel of animal products

Giuseppe is an AI algorithm that provides vegan alternatives for recipes that traditionally include animal products. It was created by Chilean Food tech startup The Not Company, whose mission is to develop tasty, nutritious plant-based alternatives to meat consumption for mainstream kitchens.

Giuseppe considers the molecular structure of different ingredients like steak or pork, and tries to replicate it with plant-based ingredients to produce similar tastes and textures.

The Not Company

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