Starbucks Invites Tech Workers To Take Breaks At Its Cafes

Starbucks Invites Tech Workers To Take Breaks At Its Cafes
Retail

The coffee brand is integrating a feature into Microsoft Outlook to schedule meetings at cafes

Michelle Hum, PSFK Labs
  • 8 april 2016

As part of the Microsoft Build developers conference, coffee chain Starbucks introduced a feature that works with Microsoft Office to schedule meetings at any Starbucks cafe.

The feature works with Starbucks’ mobile order and pay functionality for people to pre-order their drinks. Another addition invites meeting organizers to send gift cards. Although this integration is more of a proof of concept than full program, it demonstrates Starbucks’ ability to experiment with different platforms to facilitate quick transactions without disrupting their coffee drinkers’ daily lives.

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