Target Leverages Connected Devices To Prepare For An Aging Population
500 of this retailer's stores will allocate sections for a growing demand in digital health tools and products
In line with Target’s company-wide shift towards wellness, the upscale discount retailer will be rolling out connected healthcare sections that let customers test and buy connected devices.
These Connected Health sections will be set up in select pharmacy departments, operated by CVS, and will feature Qardio products, including the QardioArm blood pressure monitor and QardioBase wireless smart scale. The sections will be about six feet wide and will include around 14 other products and monitoring tools as well.