American Girl Flagship Designed As An Ideas-Incubator

American Girl Flagship Designed As An Ideas-Incubator

The store will include bespoke services, such as private rooms, a salon and yoga studio

Michelle Hum, PSFK Labs
  • 20 may 2016

American Girl announced plans to move its New York Flagship from Fifth Ave to Rockefeller Center and bring a suite of new experiences. The American Girl Signature Studio will be focusing on personalization and customization.

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