How AR Could Help You Buy Your Next Car

How AR Could Help You Buy Your Next Car

Volvo teamed up with Microsoft to develop new way to experience and learn about car models

Eva Recinos
  • 24 may 2016

The traditional car-buying experience involves looking at each model from an aesthetic point of view before taking it for a test drive to assess its practical qualities. No matter the dealer, most of these processes happen pretty similarly. But Volvo wants to create a totally new element in the car-buying experience by using augmented reality.

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