In Brief

Matt Hackett & Casey Neistat’s social platform strips away self-editing. Learn why at PSFK 2016

Did you share a photo online this week? How much time did you spend perfecting your pose or prose in order to convey just the right amount of awesomeness while still maintaining an air of effortless authenticity? This self-imposed gatekeeping and editing is exactly what PSFK 2016 speaker Matt Hackett and co-founder Casey Neistat sought to fight when creating Beme. As Hackett helped Tumblr grow from a niche creative circle to a 125 million member community, he has been an active player facilitating software-enabled mass creativity.

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