Group of designers channelled personal experiences to create products that change behavior

Design week events globally don’t often include work that tackles a major social issue. But there are occasions where we do get to see designers look beyond creating another chair or LED light. Offering a substantive look at how designers solve for difficult problems is the annual show from Group Hug during NYCxDesign. Founders Krystal Persaud and Lori Bailey use little restraint in selecting a yearly topic to challenge invited designers to creatively solve. This year’s theme, “Judge Me” was particularly relevant to current events.

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