IMAX Enters Cycling For An Out Of This World Experience
The opportunity to ride across the solar system with group-cycling studio
IMAX announced that it opened a cycling studio in Brooklyn called IMAXShift. The group-cycling studio will be built around the IMAX experience of high-tech projection and sound technology giving an immersive experience for riders. With wall-to-wall screens and pulsating sound, participants pedal their way across the solar system and the coasts of Hawaii all from their stationary studio bike seat.