Nike’s Soccer Collection Fuses Advanced Materials And Dark Fashion
Sportswear company has added a touch of dark glamour to their existing sports collection
Activewear all tends to have a similar aesthetic, with bright colors and sporty lines, designed to be functional, easily visible and on the more colorful side of fashion. For those who prefer a more dark and sleek style, NikeLab has come out with a new line that combines haute style with the advanced materials of Nike’s apparel.
Made with Balmain’s designer Olivier Rousteing, the Football Nouveaux is the second collaboration in NikeLab’s Summer of Sport. The collection contains both footwear and apparel, with several different styles of sneakers as well as male and female options. Each of the items has black and gold colors as well as a multitude of embellishments, and are based off of existing Nike items. The sneakers are new takes on Nike Football’s four silos: Mercurial, Magista, Hypervenom and Tiempo. In this way, Nike customers get the same fits they know and love as well as the materials they trust with new colors and aesthetics.