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This Sleep Gallery Wants To Promote The Act Of Dreaming

This Sleep Gallery Wants To Promote The Act Of Dreaming
Arts & Culture

Leesa Mattress' Soho showroom sells mattresses and paintings from disadvantaged artists

Michelle Hum, PSFK Labs
  • 11 may 2016

Located at 112 Wooster Street, in the heart of New York’s trendy Soho district, is the world’s first mattress store and sleep gallery. Erected by Leesa, the direct-to-consumer online mattress company, the Dream Gallery showcases art from ArtLifting which curates pieces designed by homeless, disabled, or otherwise disadvantaged artists.

sleep gallery leesa psfk.com

The gallery offers a place for people to dream big and to help those dreams come true. While the gallery does sell mattresses, Leesa is more focused on having people come in to appreciate the art.

Leesa

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+ArtLifting
+branding
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+direct-to-consumer online mattress company
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+mattress
+online mattress company
+retail
+sleep
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