A medical co-op in Brazil is raising awareness about the importance of sunscreen

Unimed Pelotas warns beach-goers of the dangers of the sun with solar meters that indicate when sun exposure risks are especially high.

Taking inspiration from the traditional sundial, the meters work with the sunshine. A shadow is cast over a horizontally standing part of the meter; this shadow then falls over a range of descriptors and colors. These change throughout the day to show the most dangerous time to be in direct sunlight.

The initiative is meant to increase awareness about sun exposure and lower the risk of skin cancer in beach-goers. This proves especially important during the summer, when many will be spending a lot of their time soaking in the sunshine.

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