The Impact Debrief identifies companies creating shared value for society and business
According to an article published by BCG Perspectives, 43 percent of the top 10 most innovative companies have established incubators or accelerators. From retailers like Target to Sephora, the same enthusiasm for accelerating startups in the realm of travel, health, mobile, marketing and beyond is being applied to the world of social good.
As found in the Impact Debrief: How To Leverage Social Good To Drive Business Growth, a new report published by PSFK Labs, global organizations are pushing the boundaries of traditional investing to help mission-based entrepreneurs launch ideas that create shared value for society and business. The trend we have identified as Change Incubators encompasses the companies who are investing in social impact accelerators and the like, helping to identify new pathways for good business growth while giving them a competitive edge against competitors.