The range will embody the core values of the brand and launches early 2017

Vehicle manufacturer Land Rover has partnered with consumer electronics company Bullitt Group to develop a Land Rover smartphone and accessories. According to early information, the range is designed to embody the core values of the brand, featuring bespoke apps and technologies customized for those who enjoy outdoor pursuits and adventures.

Vehicle and smartphone integration would be a good area for development as the brand expands into a new commercial terrain. The products will combine durability and elegance, and they'll be designed to offer an active lifestyle partner for people who like to take on new challenges. They are due to be released in early 2017.

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