A new visual approach by the tech brand turns mundane copy into an engaging narrative

Apple created illustrated comics to make the App Store Review Guidelines more comprehensible. The renewed document/comic book features five different storylines corresponding to the safety, performance, business, design and the legal parts of the guidelines. While partnered up with Mediafire, a comic book reader app for iOS, Apple had five illustrators create concepts and artwork that included classic comic book design as well as Japanese manga.

The guidelines were presented during Apples yearly WWDC event. Together with the launch of Swift Playground, an app to simplify code learning, Apple aims to streamline the learning curve of app development.

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