Bombas, THINX, Public and other industry experts question whether socially-aligned revenue models will force brands to go product-less
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In direct opposition to prevailing political rhetoric, good companies aren’t just acutely aware that they can no longer privatize profits while socializing costs but that social sector problems are business problems. What’s more, in response to mounting pressure from socially-minded consumers and workers, companies must ask themselves whether they’re a business conducting and carrying out social good, or one whose very DNA is socially good in nature.