Lobby Transformed Into An Interactive Kaleidoscopic Space

Lobby Transformed Into An Interactive Kaleidoscopic Space
Design

Rockwell Group LAB is bringing a unique and playful perspective to their new installation in New York City

Jiwon Kim
  • 21 june 2016

In New York City, the building at 605 3rd Avenue is redefining what a lobby should look like. Rockwell Group and the LAB – Rockwell’s dedicated studio that focuses on merging strategic insights and interactive technology to create unique architectural experiences – undertook a renovation project commissioned by the Fisher Brothers, turning a lobby into a transformative space while fusing art and technology to create a special experience for passersby and tenants alike. The lobby, therefore, is an accurate reflection of the design theme ‘kaleidoscope.’

Access this article for free
Fill in your email below and you'll gain access to this article while also receiving a number of membership features as part of a special 30-day trial.
*Already a member? Log in here

Learn About Our Membership Services

Need Research Help?
As a member you can ask us any research questions and get complimentary research assistance with a 4-day turnaround. Reports inclde stats, quotes, and best-inclass examples on research topics.
Remain Informed & Strategic
We publish several trends reports each month. By becoming a member you will have access to over 100 existing reports, plus a growing catalog of deep topical analysis and debrief-style reports so you always remain in the know.
See Trends Come To Life
Meet your peers and immerse yourself in monthly trend and innovation webinars and discounted conferences.
No search results found.