Strategic Marketing Consultant: How To Rejuvenate A Heritage Brand

Strategic Marketing Consultant: How To Rejuvenate A Heritage Brand
Op-Ed

Brand Manager Georgia Hall explains how she brought the Café Rouge brand back to life

PSFK Op-Eds
  • 15 june 2016

I’ve just finished successfully helping revive the iconic Cafe Rouge brand, the UK’s largest French bistro restaurant group, set up by a couple of fabulous foodies called Roger Myers and Karen Jones way back in 1989 when a croque was truly tres exotique.

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