Recovered Ocean Plastic Is Being Turned Into Fashionable Sunglasses
The glasses will be developed from discarded consumer plastic used in millions of products
Martha's Vineyard, Mass.-based eyewear brand Norton Point has developed the first line of sunglasses crafted using high-density polyethylene plastic recovered from the ocean, through a project dubbed Sea Plastic Differently.
The eyewear company hopes to help solve some of the environmental problems created when 95 percent of plastic containers are used just once and thrown away. According to the now fully funded Kickstarter campaign, Norton Point has partnered with manufacturers, as well as environmentally-oriented organizations like Ocean Conservancy and Plastic Bank, to move the project forward.