The new report from Cisco & PSFK Labs explores the Cisco technologies that are making the future of retail possible today
There is no doubt that the retail sector is in a state of flux as stores catch up to consumers’ digitally influenced new behaviors. “Over the last five years we have witnessed a radical shift in shopper behavior fueled by the seismic impacts of mobile and social,” explains PSFK’s CEO and Editor-in-Chief Piers Fawkes. As one of the leaders in retail technology, Cisco recognizes this shift noting “digital’s growing impact requires companies to take a different approach to retail, regardless of channel or platform.” Building off PSFK’s Future of Retail 2016 report, this Technology Primer highlights the Cisco technologies that are making the future of retail possible today.
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