The Clearport is a new retail concept that takes the aesthetics of airports and transforms them into a pleasant retail experience

A new store named The Clearport has recently opened in McGinley Square in Jersey City, NJ. Designed by owner Haytham Elgawly, this airport-themed space brings consumers a new shopping experience, albeit more positive than its inspiration.

Check-out lines are a nod at airport security, meanwhile clothing is divided by terminals. In an innovative twist, shoppers are able to see arrivals and departures screens featuring new items and those recently sold as soon as they walk in. The typical grey security bins are also placed around the store, only here it's for costumers' convenience. They can fill them with any extra items they carry as they browse through the racks. Brands currently carried include Publish, Billionaire Boys Club, EPTM, and Rothco.

READ THIS ARTICLE FOR $15
$15 provides access to this article and every case-study, interview, and analysis piece that we publish for the next 30 days. Our Premium Subscription also provides access to a database of over 100,000 articles on innovation in brand, customer, and retail experience.
Already a subscriber? Log in