Virgin America Launches Its Own Snapchat Geofilter

Virgin America Launches Its Own Snapchat Geofilter
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Passengers can easily show when they're flying with the airline

Emma Hutchings
  • 7 july 2016

Airline Virgin America has launched a branded geofilter for the photo sharing app Snapchat in five airport terminals, San Francisco (SFO), Los Angeles (LAX), Seattle (SEA), Denver (DEN), and New York (JFK). It features a special placeholder “Wheels up ____” for passengers to tell their friends where they’re headed.

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