Rent The Runway Is Using Snapchat For Customer Service

Rent The Runway Is Using Snapchat For Customer Service
Advertising

The high-end clothing renter is leveraging the social network as a way to advertise how an outfit fits a certain body type

Leo Lutero
  • 18 august 2016

Rather than play a guessing game of how rented clothes will fit its customers, fashion retailer Rent The Runway is leveraging its 250 employees as fit models. As a marketing plot, the brand will communicate photos and videos to its customers via Snapchat.

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