menu

Under Armour’s Golf Shoe Can Track Your Fitness As You Play

Under Armour’s Golf Shoe Can Track Your Fitness As You Play
Fashion

Created using one of the brand's running sneakers as its base, the new offering can monitor distance traveled and calories burned on the course

Craig Davis
  • 11 august 2016

Sportswear giant Under Armour continued its foray into the wearable technology world this past weekend, with the premiere of a “smart” golf shoe custom-built for superstar endorser Jordan Spieth to wear at The Open Championship, held in South Ayrshire, Scotland from July 14-17.

Access this article for free
Fill in your email address below and we’ll get you signed up for 30-day access to our content and newsletters.
Already a member? Log in here

Latest Trend Reports

Building Loyalty Through Conversational AI And Chatbots
View Report
A Unified Channel Strategy To Drive Brick & Data Retail
View Report
See More Reports

Learn About Our Membership Services

Need Research Help?
As a member you can ask us any research questions and get complimentary research assistance with a 4-day turnaround. Reports inclde stats, quotes, and best-inclass examples on research topics.
Remain Informed & Strategic
We publish several trends reports each month. By becoming a member you will have access to over 100 existing reports, plus a growing catalog of deep topical analysis and debrief-style reports so you always remain in the know.
See Trends Come To Life
Meet your peers and immerse yourself in monthly trend and innovation webinars and discounted conferences.
No search results found.