Yogurt Brand Targets Ads To Attract Pokémon Go Players
Using the app's in-game stops that players actively seek, Stonyfield will send out curated messages with links to store locators
Pokémon Go remains one of the biggest trends of the summer, and brands are all out trying to connect with thousands of players. Yogurt company Stonyfield is joining the craze by introducing a new set of out-of-app ads.
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