Emerging artists get to fling digital desserts at CDs as a part of hard-hitting scouting campaign

Advertising agency Ogilvy & Mather is this year's host of Cream, a global showcase of up-and-coming creative talent. To inspire young talent, Ogilvy has launched #InYourFace, a campaign revolving around the concept of smacking the world in the face with your talent, as the campaign slogan reads, “fresh talent in your face.” Thus, young talent around the world can take a turn at flinging, albeit digitally, cream pies to the face of some of Britain's most renowned creative directors with the help of a series of GIFs as part of the campaign.

READ THIS ARTICLE FOR $15
$15 provides access to this article and every case-study, interview, and analysis piece that we publish for the next 30 days. Our Premium Subscription also provides access to a database of over 100,000 articles on innovation in brand, customer, and retail experience.
Already a subscriber? Log in