Anti-Pollution Scarf Helps Cyclists Ride Through Cities
An innovative system filters pollutants and its accompanying app monitors quality of the air
WAIR is the first anti-pollution scarf, which offers the wearer a stylish fashion accessory that also performs useful functions. Aimed at cyclists, it integrates an innovative filtration system that filters air pollutants and comes with an accompanying app that provides a real-time air quality index. So riders can ride through the city streets while being informed about the air quality and protecting themselves from pollution.
WAIR founder Caroline van Renterghem set out to design the scarf after becoming unable to cycle through Paris one day due to the emission levels affecting her lungs. She looked into picking up an emission mask, but found them uncomfortable to wear so decided to use her experience in fashion to create a protective new accessory. WAIR claims that bad air quality is responsible for 7 million deaths each year, yet the only affordable protection is a mask, which isn’t very efficient when it comes to filtration or style.
WAIR can be worn every day like a regular stylish scarf but it has a number of added benefits. The efficient and comfortable solution offers pure air wherever you go. When the wearer enters a polluted zone the app will let them know so they can wrap the scarf up over their nose and mouth to breathe fresh air through it. It also keeps track of the air quality via the app, monitoring it in real time and retaining the data.
The WAIR scarf is currently being engineered, with staff working hard on the development of the innovative product. It will be available in a range of designs and prints for men and women. You can register on the site to get 10 percent off in the upcoming crowdfunding campaign, which is due to start in October. You can check out WAIR in the video below: