Insurance Campaign Illustrates The Dangers Of AR Gaming

Insurance Campaign Illustrates The Dangers Of AR Gaming
Advertising

This ad aims to curb road safety by reminding drivers about the consequences of playing mobile games behind the wheel

Emma Hutchings
  • 6 september 2016

Esurance has launched a new insurance campaign warning drivers about the dangers of playing mobile games like Pokémon Go behind the wheel. “Don’t Catch and Drive” promotes safety on the roads and includes an online video created by the Chicago division of agency Leo Burnett.

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