Kanye West Pop-Up Doubles As A Product Launch Platform

Kanye West Pop-Up Doubles As A Product Launch Platform
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The Sonos SUB, a wireless multi-room audio speaker, was launched at the fashion designer's temporary retail shops

Anna Johansson
  • 8 september 2016

The Sonos SUB, a wireless multi-room audio speaker, is one of the most popular products in entertainment systems today. It works seamlessly in a home theater sound environment and lets you listen to music or movies in any room. That way, listeners can plug in their phones to the wall, hook it up to speakers and walk from room to room without interrupted sound. If you don’t want music to play in a certain room, all you have to do is shut off the speaker in that location. It’s user-friendly and of extremely high quality. The first ever white Sonos SUB was launched in late August at one of Kanye West’s famous Pablo Pop-Up merchandising stores.

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