LIFE Magazine Relaunches In Pure VR
The general interest periodical, which ceased publication in 2000, has turned into a portal for virtual reality content
LIFE, which ceased regular publication in 2000, has been relaunched as a content portal for VR. The publishing brand owned by Time, Inc. will become the homepage of VR content for several publishing brands including TIME, People, Sports Illustrated, Real Simple, Essence, Southern Living and InStyle.
Life VR will be a free app for iOS and Android. There will be dedicated mobile apps for Cardboard, HTC Vive, Oculus Rift and the Samsung Gear VR. In the fall, LIFE VR will host all virtual reality content across all of Time Inc.’s channels and will support both desktop and mobile.