Petite Pop-Up Shops Celebrate National Toilet Paper Day

Petite Pop-Up Shops Celebrate National Toilet Paper Day

Quilted Northern created 360-degree videos to give consumers a peek inside these miniature stores

Lauren Kirkwood
  • 13 september 2016

To celebrate the whimsical holiday of National Toilet Paper Day last month, toilet paper brand Quilted Northern and New York-based advertising agency Droga5 teamed up to create Quilted Northern pop-up stores in New York and Seattle. There was just one catch— the shops were miniature, so customers couldn’t actually visit.

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