Wilson Brothers Elevate The Factory Tour To An Immersive New Level

Wilson Brothers Elevate The Factory Tour To An Immersive New Level

Shinola's new video crafts a compelling brand story told through comedy, a workplace and its people

Jennifer Passas
  • 21 september 2016

People want to feel a connection to a brand that is more than just products and services. Shinola, known for its leather goods, bicycles and timepieces, teamed up with Wilson brothers Luke and Andrew, along with ReelFX, to show the world the company’s factory headquarter in Detroit, Michigan.

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