FOMO Survival Kit Helps Millennials Cope With Social Anxieties

FOMO Survival Kit Helps Millennials Cope With Social Anxieties

The satirical product is meant to be a playful diversion for people who feel like they are missing out

Jennifer Passas
  • 21 october 2016

FOMO was added as a word to the Oxford English Dictionary in 2013. Defined by said dictionary as “anxiety that an exciting or interesting event may currently be happening elsewhere, often aroused by posts seen on social media.” According to a recent study done by Eventbrite, 69 percent of millennials experience FOMO when they can’t attend something that their family or friends are going to. To combat this sometimes overwhelming feeling ECAL student Lara Défayes created the FOMO Survival Kit, a satirical piece of product art.

The idea behind the FOMO Survival kit was to emphasize the often intense and addicting relationship that our social life maintains with our social medias. Featured on Creative Applications, the kit comes in a waterproof tin with three bright red survival tools – a whistle, a compass and a flashlight to direct you to the nearest event in your social media calendar.

By blowing the whistle a robotic voice reads off everyone’s name that is attending the event. The compass points in the direction of the event, and the flashlight will blink to notify the hours remaining until the event first and then the number of minutes.


The devices are meant to call attention to our helplessness when navigating the world of social media. A 2014 study in the Journal of Behavioural Addictions found a correlation between higher social media usage and depression/anxiety. Moreover, research by Psychology Today reveals that the negative consequences of FOMO include self-identity problems, loneliness, negative self-image, feelings of personal inadequacy, disconnection and jealousy. While Defayes’ Survival Kit was clearly made in jest perhaps a real survival kit or some other tool is needed to remind us of the often negative impact social media can have on our self-worth.

Lara Défayes

+negative self-image
+social anxieties
+Survival Kit

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